About the company
Join a global leader with a strong international presence and a portfolio that includes several billion-euro brands, this innovative company is preparing for an exciting new chapter as it plans to operate as a standalone organization by the end of 2025. With over a century of experience and a mission to make life taste better, they are focused on delivering high-quality, responsible indulgence while fostering growth, creativity, and sustainability.
Role description
We're looking for a passionate and driven Marketing Professional to help shape the future of beloved ice cream brands. In this role, you'll manage the portfolio strategy, lead innovation and renovation initiatives, and bring engaging brand campaigns to life. You’ll play a vital role in the company’s growth by developing exciting propositions and ensuring brand visibility across markets. This is your chance to be part of a fast-moving, creative environment where happiness is taken seriously.
Key responsibilities
• Lead the innovation and renovation agenda: identify winning product concepts and bring them to market
• Drive strategic portfolio development and ensure the right pricing, placement, and positioning
• Develop and execute brand campaigns to ensure mental and physical availability across all channels
• Manage communication assets, from ATL to digital/social, ensuring consistency and impact
• Take ownership of the platform’s P&L to support growth in sales, profitability, and market share
• Collaborate closely with internal stakeholders across marketing, sales, and supply chain
Requirements
• Completed or finalizing a University degree (BSc or MSc) by January 2025
• Up to 2 years of relevant experience in marketing, brand, or innovation management
• Experience in communication development and media planning (ATL/Digital/Social) is a plus
• Strong analytical mindset with the ability to understand and interpret market data and P&L figures
• Excellent communication and stakeholder management skills
• A collaborative team player with a proactive, positive, and energetic attitude
• Passion for consumer goods and a genuine love for ice cream is a big advantage
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About us
Since 2012, SIRE Life Sciences is the most innovative and engaged consultancy company for the life sciences industries.
SIRE Life Sciences is proud of its ability to adapt to changing trends while always maintaining the highest level of quality for both our clients and our candidates.
Our team of knowledgeable professionals provides customized staffing services to clients and candidates, including secondment, direct hire, temporary-to-hire, temporary staffing, brokering, Statement of Work and we approach each type with the same degree of professional assessment. Our refined and collaborative style is unmatched in the staffing industry. We’re able to see beyond the surface to create matches that result in successful careers for our candidates and valuable talent for our clients.
Effective employment solutions need to put the right person in the relevant place every time, using advanced systems to streamline costs and time-frames for clients.